Glossary of Terms

Definitions for common industry and technology terms used throughout IVONNE®'s programs and services.

Browse Terms

Glossary of Terms

Definitions for common industry and technology terms used throughout our programs and services.

Term Definition
Client Acquisition Cost
CAC
Our investment in reaching new clients like you through advertising and outreach.
Client Lifetime Value (CLV/LTV)
client lifetime value
The long-term relationship we build with you as a valued client over many visits.
Client Credit / Account Balance
credit
Money or treatment value stored on your account for future use.
Pre-Authorization / Deposit
pre-authorization
A deposit or card hold that secures your appointment time, often applied to your final payment.
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